STRATEGY = Predict the future..... or Plan the future?

Like in Sport, Business Strategy will always require setting organizational aspirations and making bold decisions to meet our goals.

However we have seen that especially during the most challenging times, analytics tools, collected data from in- and outside of the organization can give an edge in strategizing organizational objectives.

Last but not least, the combined analytics can help you and your organization to formulate your own insights to anticipate on the market dynamics and start/adjust strategic planning.

Analytics can also help identifying opportunities in an early stage which could lead to important business development moves prior the competition does.

Analytics can bring ‘reference class forecasting’ to a higher level and reducing or eliminating BIAS.

Advanced analytics can be used to accomplish reducing bias in decisions by calibrating the likelihood of your strategy succeeding before you allocate resources.

But also analytics helps to discover new growth opportunities by complementing traditional brainstorming methods to reveal hidden growth potentials.